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Colin Wood

Structured Interventions in Coaching: The use of theory-based “seeding” as a coaching practice and learning paradigm

Area: Coaching

Session on Tuesday, Jun 23th, 16:50
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With a career spanning finance, IT systems, consulting and business management, Colin brings 20 years of diverse experience across a dozen industries and an intimate understanding of the complexities facing individuals and organisations today.
Combined with a deep interest in how people adapt and develop, Colin is passionate about helping the managers, leaders and executives who face these challenges daily, develop the knowledge, skills and perspectives that bring about the change they want to see in their professional and personal lives. Colin has a business diploma, an MBA and an MA in Coaching and Mentoring.


This study takes a preliminary look at the use of explicit, theory, and evidence-based “structures”, such as theoretical models, maps and concepts as interventions in coaching as well as the coach and client experiences that accompany their use in coaching. Anecdotal evidence suggests that these interventions can often facilitate client learning, simplify and standardise language and meaning in conversations and provide a guide for the exploration and organisation of client experience. Set against a backdrop of limited research and active coaching debates, the investigation explores possible patterns within client and coach experience, practice and attitudes and attempts to integrate diverse theory and literature to illuminate the phenomenon dubbed “seeding”, its nature, and possible implications for coaching theory and practice.

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